California Native Plant Week Begins This Saturday
FOR IMMEDIATE RELEASE
David Bryant, Campaigns and Engagement Manager
The California Native Plant Society is unveiling daily 360° virtual tours of native gardens and a slate of promotions at native plant nurseries, botanic gardens and local CNPS chapters.
Apr. 14. 2021, Sacramento — California Native Plant Week begins Saturday, and the California Native Plant Society (CNPS) is encouraging Californians to Grow CARE Everywhere. The campaign offers up dozens of ways to CARE for (Cultivate, Act, Restore, Enjoy) California native plants throughout the week, April 17-25.
Established by the state legislature in 2011, California Native Plant Week is held the third week of April in recognition of the state’s globally significant native plants. California has more types of native plants than any other state in the U.S., a third of which are found nowhere else on Earth!
Each day of California Native Plant Week, CNPS will unveil 360° virtual tours. From home gardens to apartments, city parks to wildlands, these 360° tours will share the different ways Californians care for and enjoy native plants. The tours also reflect a diversity of gardeners, from urbanites to suburban homeowners, Indigenous culture keepers to high school teachers. The tours are accessed entirely online and offer an immersive experience with clickable interpretation, plant identification tags, navigation features and hyperlinked plant lists. Take a media tour of one native garden here.
“People of all backgrounds grow California native plants for so many inspiring reasons,” said David Bryant, CNPS’s campaigns and engagement manager. “By sharing this diversity of native gardens and gardeners, we aim to expand the story: that there is someone like you out there — from the same background or philosophy, passion or place — that is growing care with California with native plants.”
Complementing the daily 360 tours are sales, discounts and special events at native plant nurseries, botanic gardens and local CNPS chapters.
See the daily lineup of 360 tours and promotions here.
About the California Native Plant Society:
The California Native Plant Society is a statewide organization working to save and celebrate California’s native plants and places via plant science, advocacy, education, and horticulture. CNPS has nearly 10,000 members in 35 chapters throughout California and Baja to promote its mission at the local level. www.cnps.org
This is really exciting and a great leap forward in publicizing the value of native plants. Great work!